Apple has hypnotized the media into giving it millions of dollars in free advertising for its products.Untold numbers of journalists spent last Thursday (June 24) covering the debut of Apple’s iPhone 4, its fourth-generation smart phone. Research In Motion, Nokia, Motorola and other smart phone makers can only dream about the blanket print, web and TV coverage Apple gets.
Fourteen reporters contributed to one story on the iPhone 4 by the Associated Press. Another 14 reporters helped write a story on it for Reuters.
Steve Jobs thanks you.
The following is a roundup of my stories from Investor’s Business Daily at Investors.com and Click, IBD’s Tech Blog.
Institutions are dumping Apple shares. Is it profit-taking or a sign the stock has topped? (June 25, 2010)
Apple soon is expected to be cranking out way more iPhone 4s, which is another big hit for a hot company. (June 25, 2010)
Consumer electronics sales are off to a slow start in 2010, but motion-controlled video games, media tablets and 3-D TVs are all poised for strong growth. (June 23, 2010)
Monster Cable solves a big problem for 3-D TV adoption by developing universal active-shutter glasses. (June 22, 2010)
Photo: Apple CEO Steve Jobs speaks at the company’s 2010 Worldwide Developers Conference in San Francisco on June 7.
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